Preview (10 questions)
1 Question
30秒前
Q.

Promoting a business by sending emails and newsletters is referred to as ________ marketing.


Digital

Sender

Email

2 Question
30秒前
Q.

Mention the type of email campaign in which advertisements are sent to the target group of customers:


Direct email marketing

Indirect email marketing

3 Question
30秒前
Q.

A _________ is a list of addresses to which the same information is being sent.


Movement list

Mailing list

Nurturing list

4 Question
30秒前
Q.

The marketing category has the longevity of email marketing.


True

False

5 Question
30秒前
Q.

In email marketing, how important is the authentication process?


Not Important

Can be skipped

Very Important

6 Question
30秒前
Q.

_________ adds an extra step to the signup process by ensuring that your subscribers really want to receive your emails.


Opt-in

Opt-out

Double Opt-in

7 Question
30秒前
Q.

Does Email marketing an easy way to reach mobile customers?


Yes

No

8 Question
30秒前
Q.

_______ subscription rate refers to the number of visitors registering for services such as opt-in emails and newsletters.


DGI

KPI

EMI

9 Question
30秒前
Q.

Which of the following does not come under email marketing?


Email newsletters

Lead Nurturing

Both

None of these

10 Question
30秒前
Q.

Among the following, which factor enables tracking of good and bad reputations?


IP address

User engagement

Frequency